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social networking

This category contains 16 posts

Techcrunch and information overload

A few years back I used to scan and then clear out my RSS feeds everyday. Over time I’d narrowed the feeds I subscribed to down to a manageable amount and in twenty minutes could get through the days main news, plus the kind of serendipity you get from niche blogs to keep you on … Continue reading »

Facebook micropayments

Facebook is expanding its Facebook Credits payments system across the site in a move to boost revenues from games and virtual goods. Facebook first introduced a limted trial of its Credits system in in May 2009 as a way for users to buy e-goods from the Facebook gift store and a small number of third-party … Continue reading »

Facebook at home

Facebook is fast catching Yahoo and Google as US web users’ home on the web, having already overtaken MySpace and Microsoft in the past year. It has doubled in the past 6 months to nearly 30 billion total minutes usage, against Yahoo’s 40bn and Google’s just over 35bn. And why? Mobile access is certainly a … Continue reading »

Social media statistics growth

Nielsen claims that the time spent on social media sites rose 82% in 2009 across the US, UK, Australia, Brazil, Japan, Switzerland, Germany, France, Spain and Italy, with consumers spending more than five and half hours on social networking sites like Facebook and Twitter in December 2009. Facebook accounted for an impressive 67% of social … Continue reading »

Call for social media ROI statistics

There are endless debates in the industry about how to measure social media ROI and indeed even if you can or should. However, these almost exclusively focus on off-site activity on social networks, e.g. what benefits are there from a Facebook page or a Twitter profile. What is missing are credible statistics that cover on-site … Continue reading »

Top 10 posts of 2008

In a sudden rush of originality and inspiration, I’m going to share surely the first ever list of 2008′s most popular posts! 10. Gearing up for something more useful The awful pun in the title didn’t stop the traffic as this look back at Google Gears’ first year scraped into the top 10. 9. Google … Continue reading »

Quality, not quantity of social networking stats

A recent post seems to have struck a chord with Google with ‘Lies, damn lies and social networking statistics‘ currently among the top few positions on Google in a number of markets for the search term social networking statistics. As an update, Wired claimed in March 2008 that MySpace had an average growth rate of … Continue reading »

Lies, damn lies and social networking statistics

Meaningful and detailed social networking statistics can prove elusive, certainly on the open net, so all the better to see a good summary of data from Facebook, MySpace and the lower profile Reunion on Jeremiah’s Web Strategy blog. Perhaps the most interesting in the post is the Forrester prediction that Facebook will overtake MySpace in … Continue reading »

Social notworking

You have to wonder when you find sites like Fatdoor.  It describes itself as a: fun and easy way to get to know your neighbors, create local communities and keep tabs on the neighborhood. I can’t help but think there are more effective ways that involve less technology.  Maybe next we’ll see a social networking … Continue reading »

Social nicheworking

Another oh-so-handy reference list from the recently list obsessed Mashable, profiling the increasing ‘How to’ video niche. While YouTube and its many clones try to be all things to all people, these How To sites are proving that there is a market for niche video communities. The best of these sites are more focused, easier … Continue reading »

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