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5 problems with free WordPress blogs
Regular readers of this blog will know that it started as self-hosted, moved to free, back again and now it’s free again. You could call it indecisive, but I’d prefer to claim it was all in the interests of research. It may be hard to argue with free, but generally you get what you pay … Continue reading
YouTube tests skippable pre-rolls
YouTube’s text overlay ads have long been ‘skippable’ with the ‘x’ button top right allowing you to minimise the ad and view the content. Pre-roll ads, however, have not been. YouTube is now testing expanding the concept to pre-roll videos. On certain pre-rolls, in certain regions, including the UK, users will be presented with a … Continue reading
Verifying Technorati claim tokens
As part of dusting off this blog, I’ve resubmitted it to blog aggregator Technorati. As part of the process, you register and account, then claim a blog at which point you are presented with a claim token. You insert this into a blog post (my claim token is 2DG59837DPBH) and then go back to Technorati to … Continue reading
Nothing new under The Sun
Time’s gadget of the year may well have been the Droid Android phone, but the iPhone still retains its place as my gadget of the year. However, for all the iPhone’s improvements in graphics, the PSP Go gets special mention for delivering high end gaming experience on a handheld. The iPhone has been great for … Continue reading
Google AdMob handed
Google has announced an agreement to acquire AdMob, the mobile ad network and technology provider, for $750 million in stock. The move increases further Google’s share of the advertising market after 2007’s key acquisition of DoubleClick and the mobile market after the launch of its rapidly growing operating system, Android. With mobile advertising still in … Continue reading
GQ iPhone
Condé Nast are repurposing the entire December issue of GQ, with the same ads and articles, into an iPhone app. The app will be launched the same day the print issue will appear and will be priced at $2.99, two dollars less than the print version. The app will also include e-commerce, audio and video … Continue reading
Once you click, you can’t stop
The challenge in getting users to click on ads is well known, but an inspired piece of creative for Pringles plays on this by including a mini-story within the ad which reveals itself through a seemingly never ending number of clicks (I gave up at 20), earning itself a gold Cyber Lion award in the … Continue reading
Spotify trials Free audiobook
Spotify’s music streaming service is trialling its first audiobook, appropriately enough Chris Anderson’s much hyped ‘Free: the future of a radical price’. This is available to users in the UK only. Spotify remain coy over whether this will become a business for them, but hint that a successful trial may lead to further additions to … Continue reading
Trialing Adsense between post and comments
As regular readers will know I’ve been running an ad trial on the site to learn more about ad placement with a view to sharing the knowledge on here and with colleagues. Having completed a short test of Google Adsense Link Units vs Ad Units, I’m going to follow up with one of the questions … Continue reading
Google Adsense Link Units vs Ad Units
As part of the ad trial I’ve been running on the blog, I said I’d keep readers in touch with progress as thanks for putting up with the ads on a previously ad-free blog. In part two of the trial, I experimented with adding Adsense Link Units, between the article and the comments on individual … Continue reading
