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marketing, mobile, social networking, testing

MeeVee released into the wild

In the reveal-all world of social networking, it’s no surprise to find a widget that allows you to share your TV viewing preferences on the web. The MeeVee listings service has developed a neat little Flash widget built on its listings and recommendations service. It works as a loyalty tool as well as a marketing tool for those with the debatable pleasure of discovering more about your viewing habits.

Unfortunately, it’s US only, so I can’t share the delights of my TV dinners here in London, so readers will have to make do with what I might be watching if I lived in New York. Fascinating, I think you’ll agree…

Geographical grumbles aside, it’s interesting to see that the service completes the circle by linking you through to a page to download the episode via iTunes or alternatives. It would be even more interesting to see this technology come to mobile to enable customised recommendations and downloads on the move. Now that would be something worth sharing with the world.

http://www.meevee.com/widgets/meevee2go/swf/meevee2go.swf?u=%2fIeBnuQduXkGJXSLcOnHUA%3d%3d&t=MHzIVXQ2lYJC2MBZ%2b7K3KU87ZmtVZQOK&option=1&skinValue=default

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